Tips for improving sales online

Tips for improving sales online

Written by Secure Net Shop

Aside from standard promotional tactics, there are some actions that can be taken in order to improve sales online. Here are a few:

One click sales

This is where a set of recent and related products are displayed when the customer is about to check out on the website shopping cart. Beside each item should be the expected total including shipping if the item was added to the current purchase. This should be sold as a single click item and should require no more information from the customer.

Subscriptions

Certain consumables will be ordered again and again. One way to increase sales of these items is to offer slight reductions for a subscription purchase. This way the customer agrees to get one of these items every month or specific period. Items like soaps, shampoos etc are all which can operate on this model. You can even send emails suggesting subscriptions at a certain point after a certain purchase was made.

Reminders

Sometimes people get interrupted in the middle of a purchase and then never make it back to complete it. This is true especially if it is an impulse buy. Depending on the commerce shopping cart, you can generate reminders, along with the items in the cart and the costs, and send it to all such customers. There will also be a lot of possibilities of tweaking these reminders based on the features that the shopping cart supports.

 

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