Shopping Cart | Soft Informer

The most important features for an online shopping cart

By admin | November 12, 2019 | Comments 0 Comment

The easiest method of adding e-commerce capability to an existing website is to use a hosted online shopping cart. Set up is easy and requires no technical knowledge. Security, one of the biggest fears for a site operator is taken care of by professionals. In addition, it is also a cheaper method of enabling e-commerce. Here is a list of some of the most important features to look for when choosing a hosted e-commerce solution:

Web-based control

Every aspect of the shopping cart should be accessible using a web-based administration tool. This means that you can manage the system from any browser anywhere. No special applications should be required.

Methods of payment

In order to maximize sales, as many payment options as possible should be accepted. All e-commerce shopping cart software accept credit cards. What would drive more sales are services like PayPal, Google Checkout, and offline methods.

Support

Around the clock tech support is essential. Problems and issues can crop up at the worst possible times. At the very least, look for tech support available every day during the standard working hours.

Products

The system should support the sales of all types of goods and services. It should accept physical goods, virtual goods, coupons, services and even subscriptions. This will give the most flexibility if a change in business model is required.

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If you want to succeed at running an online business, you’re going to need an online store. The online cart ecommerce shopping system sold by Secure Net Shop should be at the top of your list.

Avoiding shopping cart abandonment

By admin | April 12, 2016 | Comments 0 Comment

Written by Secure Net Shop

One of the most frustrating things to see as an e commerce vendor, is when the customer goes all the way through the shopping process only to leave the site without completing the purchase. This is known as shopping cart abandonment. According to a study conducted by UPS, eighty percent of the users surveyed said that they had abandoned their cart at some point. Avoiding or recovering from this is key to increasing sales and avoiding lost customers. Here are some best practices for avoiding this:

As part of the study mentioned above, it was discovered that issues with shipping had led some customers to not complete the checkout process. One way to avoid this is to clearly communicate the expected delivery date based on the current order date and the delivery address entered. In addition, also offer multiple delivery speeds with costs and show the possible delivery date range for each of speeds.

Collect email addresses of the customer at the start of the order. Ask for the email addres even if the customer indicated a guest checkout without creating an account. Associate the incomplete checkout with the email address and send a reminder to the user.

A comscore study found that online shoppers with cart totals under $50 preferred flat shipping over product discounts. Be open to taking a small loss on shipping costs and selling products at full value.

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Secure Net Shop is an online shopping cart provider for ecommerce sites.